Book TourFrom medieval witches and alchemists to tales of great illusionists past and present, learn about the true history of MAGIC in London with a Blue Badge Tourist Guide… and magician!
Lost theatres, fascinating real-life magic tales and sparkly anecdotes make this 1.5 hour tour a real treat: a relaxing and entertaining experience which will leave you happy and full of wonder.
London Magic Tour
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"Those who don't believe in magic will never find it"
Roald Dahl
A unique walk through London’s magical history with a magical guide — discover the magic side of London beyond Harry Potter!
I will tell you about the real Nicolas Flamel and his quest for alchemy, the subversive history of the Top Hat, and the real-life witches who inspired the great William Shakespeare. I will explain how professional eccentrics have defied superstition on the streets of St James's for centuries, and talk you through the history of great illusionists who fought for fame and glory in grand West End theatres. We will learn how science and magic are often closely intertwined, discuss the secrets of real magic... and maybe even witness some!
Come and explore London like never before in this lively & entertaining walk — whether you are a born-and-bred Londoner or a passer-by, you will LOVE it!
Price: £15 per person (£10 for concession, £5 for kids under 15 accompanied by an adult).
Meeting point: in front of St James’s Palace, at the bottom of St James’s Street.
Upcoming dates:
Tuesday October 6th at 2pm
Tuesday October 13th at 2pm
Thursday October 15th at 2pm
Saturday October 17th at 2pm
Tuesday October 20th at 2pm
Thursday October 22nd at 2pm
Saturday October 24th at 11am & 2pm
Saturday October 31st at 11am & 2pm
Booking your tours
If you just want to type in your requirements you can do this from the booking page. Or you can add tours as you browse our website. At any point click book tours to add any other info you want then send your requirements over to us.
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Itinerary and tour summary
Type: Drop-in tourDuration: 1.5 hours
Maximum number people: 30 (drop-in)
Meet: In front of St James’s Palace, at the bottom of St James’s Street
Price: £15 per person (£10 for concession, £5 for kids under 15 accompanied by an adult)
St James’s Palace
Lock & Co Hatters
St James’s Theatre
The Egyptian Hall
Jermyn Street
St James’s Square
The East India Club
Theatre Royal Haymarket
Leicester Square
All of my tours can be tailored to your specific needs and interests! If you would like to arrange a tour for a larger group, or indeed if you have any questions, please get in touch.
Note that I can also guide in French, for an extra £25/tour (total).
Note that I can also guide in French, for an extra £25/tour (total).
Our customers say...
"I absolutely adored my magic tour with Jennifer. Not only is she a professional qualified Blue Badge guide, but she's also a whizz at magic! I love history, so it was really fascinating to learn more about St. James's and the story of magic in London and beyond. Who knew people could get so hysterical about top hats?? What made the experience even more unique, however, was that we weren't just learning about magic, but experiencing it as well! Card tricks, rope tricks, illusions and tricks of the eye. Amazing! Jennifer created the perfect mix of history and performance. She was warm, approachable, and very entertaining. Would definitely go on another one of her tours!"
Amber
"I love magic. Jennifer, the guide, casually slipped into her story all manner of magic to amaze and make us smile. I enjoyed the route of this tour and the stories told along the way.
Would recommend to all who enjoy watching a professional at work. Would suit older children as well as adults.
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S.
"I want to submit a review of the Stonehenge, Bath, Windsor Castle based taken on June 28th. Jennifer El Gammal was an outstanding tour guide. She was personable, intelligent, knowledgeable and truly a pleasure to be with for this full day excursion. She was well organized and provided specific instructions about how to get back to the bus after each stop, which resulted in everyone getting back to the bus on time. The bus driver, Bob Smart was a good partner, driving safely and getting us from each site on time. This tour was one of the best I have ever been on because of the excellent information shared by Jennifer throughout the bus ride. She is truly amazing and engaging."
Lois
"Literally magical. Jennifer weaved marvellous historical tales of magic and illusion together with a selection of very enjoyable tricks. Original, amusing and fascinating. I would recommend this to anyone."
A.K.
"What an interesting and original tour. Really good information, great part of London, real substance then the fun of a real life magic show. As Jennifer said, we can all do with a little bit of magic. Loved it!"
Sarah W.
